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Who should take the Oracle Eloqua CX Marketing 2020 1Z0-340-20
Oracle Eloqua CX Marketing 2020 Implementation Essentials has demonstrated the knowledge and expertise in:
- Fundamentals of the Eloqua platform
- Timeline and deliverables for a successful implementation
- Platform architecture and data model of Eloqua
- Features that support data management
- Additional Eloqua Services
- Features that support automation
- Configurations required for CRM integration
- Tasks such as in initial, digital, email, and form configuration
Certification Path for Oracle Eloqua CX Marketing 2020 Implementation Essentials
Oracle Eloqua CX Marketing 2020 Implementation Essentials is a fundamental exam. Successful completion by candidates will allow them to achieve Oracle Eloqua CX Marketing 2020 Certified Implementation Specialist.
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Understanding functional and technical aspects of Oracle Eloqua CX Marketing 2020 1Z0-340-20 Eloqua Fundamentals, Data Model
The following will be discussed in the ORACLE 1Z0-340-20 exam dumps:
- Describe Eloqua data objects, how they relate to each other and cases for use
- Generate key reports
- Create a segment
- Describe the process for adding, capturing, and enhancing data in Eloqua, including the purpose of the AppCloud
- Create an email
Oracle 1Z0-340-20 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Branding & Deliverability | 10% | - Email groups and domain configuration - IP warming and deliverability strategies - Bounce and complaint management |
| Email & Preference Management | 10% | - Email configuration and personalization - Subscription and preference centers - Unsubscribe management |
| Implementation Overview | 10% | - Implementation services and offerings - Client documents and required stakeholders - Key milestones and deliverables |
| Eloqua Fundamentals & Architecture | 15% | - Security settings and user management - System architecture and data model - Platform overview and navigation |
| Data Management | 20% | - Contact/account fields and views - Standard and custom objects - Data prioritization and deduplication - Data import, export, and standardization |
| Tracking & Assets | 10% | - Tracking script integration - Form creation and configuration - Microsites and landing pages - External form integration |
| CRM Integration & Additional Services | 10% | - CRM integration setup - AppCloud and external services - Reporting and analytics |
| Automation & Campaigns | 15% | - Campaign Canvas configuration - Lead scoring and segmentation - Automation logic and flow design - Program Builder and Program Canvas |
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