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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Advertising Sales Management | 25% | - Product catalog, inventory and ad space configuration - Proposal creation, pricing, contracts and fulfillment - Manage accounts, advertisers, agencies and partners |
| Media Cloud Fundamentals | 20% | - Overview of Media Cloud for media and entertainment industry - Core architecture, components and data model - Integration with Salesforce platform and external systems |
| Subscriber Lifecycle Management | 20% | - Subscriber acquisition, onboarding and retention - Audience segmentation and personalization - Subscription products, billing and renewals |
| Industries CPQ, CLM and Order Management | 20% | - Contract lifecycle management and compliance - Order capture, fulfillment and delivery - Configure, price and quote media offerings |
| OmniStudio Implementation | 15% | - Design digital experiences with OmniScripts and FlexCards - Integrate processes across channels |
Salesforce Media Cloud Consultant Sample Questions:
Question #1
A publisher needs to check ad server inventory as part of the media plan creation process.
Which ad server is supported by standard Media Cloud Advertising Sales Management (ASM) features?
A. Openx
B. Google Ad Manager
C. Campaign Manager 360
D. Sizmek
Question #2
A b2b advertising publishing company is exploring salesforce to manage its advertising sales business. They require an ad ops persona to be created. Which two managed permission sets should a consultant add to the ad ops persona?
A. OmniStudioUser
B. Media Cloud Base User
C. MediaCloudRuntime
D. OmniStudioAdmin
Question #3
A large media company is using salesforce industries to model digital advertising products. These products have a common set of characteristics. Which pair of media cloud items would a product manager use to most efficiently create the products for the sales users to sell?
A. use a standalone product and add attributes
B. clone an existing ad product and assign attributes
C. use a product family for those products
D. use an object type and assign attributes
Question #4
Asales executive needs to select product attribute values during proposal line item creation, such as rate type, skippable, etc. , apart from various sObject field values, such as product Name, Ad Space Format, etc. The base price of the line item depends on these values, including product attribute value selection, and itrequires attribute-based pricing enablement. Which pricing interface implementation needs to be activated?
A. DefaultPricingImplementation
B. PricingPlanService
C. PricingRulesImplementation
D. PricingElementServiceImplementation
Question #5
Which out of the box custom object is meant to represent sub-deals with their respective details (amount, date, etc.) to be captured?
A. QuoteGroup
B. quoteProductRollup
C. QuoteMember
D. QuotePricingAdjustment
Solutions:
| Question #1 Answer: B | Question #2 Answer: B,C | Question #3 Answer: D | Question #4 Answer: C | Question #5 Answer: A |
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